Kay Allison is a legend in the marketing world. She’s been a senior executive at big name consultancies like J. Walter Thompson, and run her own highly successful agency, The…
The International Housewares Association (IHA) reports that the Keurig K-Elite single-serve K-Cup pod hot and cold iced coffee maker is among the “year-round bestsellers” at national retailer Bed Bath &…
Motiv helped Drinkworks® – a joint venture between Keurig Dr Pepper and Anheuser-Busch InBev – to design the packaging eco-system for their new, disruptive home beverage system. The Drinkworks mission…
Motiv is proud to announce that our client, Drinkworks™ has received a 2019 AmeriStar Award in the Household Products Category from the Institute of Packaging Professionals (IoPP). IoPP selects the…
If Esther Suen ran a publicly listed American company, her name would probably be well-known on Wall Street and Main Street, and her accomplishments as the head of a major…
If Hemingway Were Writing Today… This Qwerkywriter keyboard – which looks, feels and sounds like a traditional typewriter – has been around since 2016. It was still classified a new…
Art + Science Meet in the Kitchen: These small kitchen appliances from SMEG, as well as large appliances like this Bluestar oven, represent great examples of the growing trend of…
For startups, both intellectual property and branding are critical to success. Legal and design aspects are closely related, and must be carefully coordinated when bringing a product to market. Even…
Smartphones have replaced traditional point-and-shoot cameras. But Smartphones still can’t produce a physical, print photograph. So iconic camera companies like Kodak and Polaroid have combined digital technology with advanced papers…
Increasingly, some level of technology is being embedded in all types of consumer products. Some of this technology integration – a smart bicycle helmet that combines protection with a communication…