2019 Consumer Electronics Show Observation #2: Technology Can Revive Seemingly Outdated Products

Smartphones have replaced traditional point-and-shoot cameras. But Smartphones still can’t produce a physical, print photograph. So iconic camera companies like Kodak and Polaroid have combined digital technology with advanced papers that enable consumers to capture, print and share high quality, full color images instantly. Technology has allowed old dogs to do old tricks even better Read the full article…
2019 Consumer Electronics Show Observation #1: Technology is Embedded in Everything

Increasingly, some level of technology is being embedded in all types of consumer products. Some of this technology integration – a smart bicycle helmet that combines protection with a communication function; or voice-controlled appliances in the bathroom – can provide incremental value to end-users. We wondered about the need for a self-cleaning kitty litter box…but Read the full article…
Eagles’ Call Magazine Recognizes Motiv Creative Director James McGee

Motiv creative director, James McGee, is featured this month in Eagles’ Call Magazine, published by the National Eagle Scout Association (NESA.) The article describes how James’ interest in product design is rooted in his Scouting experience. In addition to his design talent, Motiv’s clients also benefit from the personal values and leadership training he gained Read the full article…
How Motiv Helped Mechanic Advisor Change the Way Auto Repair Shops Communicate with Customers

Mechanic Advisor is a marketing platform and telematics device that helps auto repair shops acquire new customers and drive existing customers back to the shop to perform regular maintenance and necessary services. They stay connected and create customers for life. Motiv is proud to have played a role in helping to commercialize this totally integrated Read the full article…
Meet John Werner: His mission is to connect people, networks and ideas

In his interview with Motiv, John Werner – Executive-in-Residence at the Cambridge-based startup accelerator, Cogo Labs – provides insight into the mind of someone we consider to be a bona fide innovator and change agent. Our conversation with John covers a broad range of topics, including how he’s created his own career path; the important Read the full article…
Thermacell Scores a Triple Play for Radius Zone!

Kudos to our client, Thermacell, for their 3 well-deserved marketplace recognitions for its Radius Zone Insect Repeller. The product gained glowing endorsements from these highly regarded sources: Popular Mechanics gave Radius its Editor’s Choice Awardat the Outdoor Retailer Summer Show. New York Times Wirecutter recognized Radius as “The Best Mosquito Control Gear for Your Patio or Yard.” Outside Read the full article…
How Motiv Helped Coravin Change the Way the World Serves, Sells and Enjoys Wine

Coravin was founded by Greg Lambrecht, a medical device inventor and executive with a passion for wine and innovative technology. Greg was inspired to bring those two worlds together to create a product that allowed him to enjoy glasses of wine without committing to the whole bottle. Motiv helped Greg commercialize the Coravin System, so Read the full article…
Motiv Works with MIT to Nurture Next Generation of Product Engineers

Months of research and planning went into development of the Red Team’s prototype product. Each year, in Course 2.009: Product Engineering Processes, students at Massachusetts Institute of Technology work in teams to design and build working “alpha” prototypes of new products. The course is designed to emulate what engineers might experience as part of a Read the full article…
How Thermacell Helps People Enjoy the Outdoors

Thermacell is a market leader in solutions that make the outdoors safer and more enjoyable for people. The company has developed a broad line of products that protect against mosquitoes, black flies and other flying insects. Thermacell gave Motiv a great reason to design a new, table-top version of its innovative repellent technology, called the Read the full article…
Motiv Design takes on the Pumpkin Patch

In the spirit of Halloween – the wackiest of all American holidays – Motiv put aside their client work for a spell to showcase their creative chops through the slimy, seed-filled medium of…pumpkin. The designers wasted no time attacking what we thought was the nation’s favorite fall vegetable. It turns out that pumpkins are actually Read the full article…