Design to help you look good

As more consumers recognize the damaging effects that sun can have on unprotected skin but still want to have that sun-kissed look and feel, Hawaiian Tropic wanted to launch a…

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Nutrition never looked so good

Founded by a team of Pediatricians, Healthy Heights offers nutritional products that help enrich children’s lives. To address their expanding line, Motiv created an updated identity to better reflect the…

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How is the relationship between brands and consumers evolving?

The industry standard used to be that brands establish themselves then strategically integrate into consumers' lives, but recently we’ve seen a role reversal in this process. Rather than brands barging…

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Meet Kay Allison: On a Mission to Create Healthy Foods

Kay Allison is a legend in the marketing world. She’s been a senior executive at big name consultancies like J. Walter Thompson, and run her own highly successful agency, The…

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HOW Design Live 2018 Boston Conference Highlights

HOW Design Live Conference seeks to connect the Boston design community, to provide inspiration from industry icons, to teach new design techniques, and to enable like-minded creatives to network and…

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