When Does a Consumer Product Become a Cultural Icon?

Very often, a new product isn’t celebrated for its beauty, innovation or enduring design when it’s first launched. It can take years for consumers to recognize a product as a…

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KBIS Yields Insights into Current Design Trends

The Kitchen & Bath Industry Show (KBIS) – held concurrently with the International Builders’ Show (IBS) – is a “must attend” event for Motiv each year. It’s an opportunity for…

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Insights & Innovations : Andy Gay and Garrett Waggoner

Our latest interview is with Andy Gay and Garrett Waggoner – the co-founders of the “Cirkul” personal hydration system – who provide the backstory on what drove them to establish…

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Insights and Innovations: Wendell Colson

Our latest interview is with inventor Wendell Colson – Vice President of Research & Development at Hunter Douglas – who holds more than 100 patents. Wendell provides a rare perspective…

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Bravo to iRobot for Braava jet™!!

Consumer robot technology has taken a giant leap forward, with iRobot’s introduction of its new Braava jet™ mopping robot, that automatically selects wet mopping, damp sweeping or dry sweeping to…

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Small Companies Can Level the Retail Playing Field

Most small and medium-sized manufacturers, regardless of the product category, simply don’t have the financial resources to support sustained advertising/promotional campaigns. In terms of establishing brand awareness and driving top-of-mind…

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