CleopatraRX needed modern, cohesive packaging for a prescription treatment addressing menopause-related cognitive symptoms. Drawing on our user experience expertise, we created a foolproof system that feels simple and trustworthy, with feminine touches that feel aligned with the user’s lifestyle.
Brand Design | Packaging
Precision with personality.
A standout wordmark and signature iconography were designed to be easily applied to the packaging system and inserts. The challenge was clearly communicating the correct pill order, while maintaining a clean and approachable design. What resulted is a packaging system that balances medical credibility with lifestyle appeal, combining clear guidance with a fresh aesthetic that women can feel good about keeping on their countertop.
